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AB report is a french leader agency in writing minutes for works council and company meetings for over 20 years.
Web
New branding for a new, more comprehensive and engaging website
Branding
A customised icon system for each section of the website
Responsivity
A ‘Mobile First’ approach
Content Management
A ‘News’ section regularly updated and optimised for SEO.
Paid Campaign
A landing page creation module to support Google Ads campaigns.
Proffice evaluated metrics such as search volume, competition, and search intent, using specialized tools to discover ideal keywords, understand competitors’ keywords, and optimized content in order to achieve specific goals (traffic, conversions).
After an 18-month campaign, Proffice generated 80% more conversions on a budget equivalent to previous campaigns.
